Different by design

Our Approach

Local professionals, local expertise with a local social purpose

Breaking the mould

Our sales and lettings estate agents don’t just work in the area but live here too. We have local knowledge which goes far beyond the basic levels of understanding where the local schools are and how public transport is accessed. Buyers have certain criteria which are essential and they also come with a wish list. Our local knowledge whether it be where the local gym is, how long it takes to walk to a doctor’s surgery or where the local junior football club is, can be the difference between the buyer choosing your house or not. If we are able to satisfy their wish list we have the perfect match and therefore they will pay the correct price. We then back this up with a real social purpose by donating the majority of our profits to your favourite selected local charity

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We're independent

Many local estate agents are owned by parent companies or linked to banks or building societies, some of whom are more interested in selling mortgages or insurance rather than houses. We aren’t and therefore our commitment is purely to the customer and their interests. The property market can change quickly, so our independence gives us the flexibility to change with it.

Advice and consulting

Our advice is free and impartial. The most important thing is that it is straight forward with absolute honesty. Whether you are looking for advice on the state of the general property market, how to present your home to maximise its potential, or an update on an accurate and true valuation of your home, even if you’re not looking to move, then either call or email us to take advantage of our property experience. Furthermore, we are delighted to have a strong network of local contractors who we can help you to leverage the support and advice of from mortgage and legal advice, to fixing a leaking tap.

Getting value for money

Not all estate agents are the same. There is no standard fee in estate agency it can vary from agent to agent. Whilst fees can differ, so can the service and choosing the estate agent purely by the cheapest fee will invariably be a false economy. Our marketing package and service standard ensures that you will walk away with more money in your pocket regardless of the fee charged.

Property marketing

Every property that we are appointed to sell, let or manage gets the same attention regardless of price or size. We are committed to giving each property maximum exposure not only on our website but on national property portals numbering amongst them Rightmove and Zoopla providing 24 hour a day advertising. Both internet and social media advertising are imperative but should form only part of a marketing package and our guarantee is to take a proactive approach and call suitable applicants from our extensive mailing list, to sell them your property’s benefits and match it to the perfect buyer.

discussing our commitment

Our commitment

We are available 7 days a week, so contacting us is easy and our commitment goes further. Whilst our opening hours are between 09:00 – 17.00 on weekdays and 10.00 – 13.00 on Saturdays, we will endeavour to work to your timetable, so out of hours appointments is always an option that is available.

Accompanied viewings

Accompanied viewings are important because the feedback that the viewer gives to us as an agent will be very different to the impression that they give the owner. Viewers are generally polite and not willing to give negative comments directly to the owner and we are looking for the truth so that we can provide you with the correct feedback and advice. Unless requested otherwise we will always attend the appointments when possible.

proactive communication

Proactive communication

There is no greater failing in a sales or lettings estate agency than communication; and no worse feeling than having your house on the market and not knowing what is going on. Communication is the key to a successful relationship between us and our customers. Every email and every phone call is returned and every question is answered no matter how trivial, or how difficult. We provide feedback on all of our viewings and offer advice at every step of the way.

After sales service

Our work does not finish once we have agreed a sale or tenancy agreement on your property. We are dedicated to continue to work alongside you until the process is complete, liaising on your behalf between any solicitors,  other estate agents and mortgage consultants in your chain to guide the transaction to a successful conclusion.

Letting and estate agent that breaks with convention

Different by design

A fresh, innovative and bespoke approach to property across Stoke-on-TrentNewcastle-under-Lyme and the Staffordshire Moorlands; backed up by a real local social purpose.

Our company mission is to be recognised as a business that brings values to the property industry. For us, that means adhering to values of honesty, support and trust, all done in a professional, ethical and approachable manner.


If you are first time buying, it can be really daunting. Don’t be daunted. We’re here to help you make sense of it all. If you’re already on the property ladder and want some direction with which way to go next in Staffordshire; then we are the Staffordshire Estate Agents for you. See our guide to buying for more information.


Struggling with another Staffordshire Estate Agents? Looking to sell your property and up-size or scale down? Get in touch with us and you won’t be disappointed with the support you receive from valuation, right through to completion of selling your property anywhere in Staffordshire. See our guide to selling for more information.


Don’t wait around and jump the queue. The rental market in Staffordshire is booming. There is no shortage of short or long let properties of all shapes and sizes. Let us be the Staffordshire Letting Agents which helps you find your own perfect new home. See our guide to renting for more information.

Let & Manage

Property is a great investment. If you are looking to become a landlord or have a portfolio you want looking after properly, we are the Staffordshire Letting Agent which can find you the right opportunity. Get in touch today and we will property manage it all with the very best tenants. See our guide to letting for more information.


Provide us with your availability and a few details and one of our local property experts can help get your properties valuation moving.

Our local property experts don’t just work in the area but live here too. Our local knowledge goes far beyond the basic levels of understanding where the local schools are and how public transport is accessed. 

We then back this up with a real social purpose by donating the majority of our profits to your favourite selected local charity.

Check out our handy guides to selling or letting your property so you know what to expect. Or get one of our local property experts to come to your home, provide a free valuation and answer all of your questions.